Saturday, 8 July 2023

TRADE MARKETING MANAGER (Dar es Salaam) at ALAF Company Limited July, 2023

  AjiraLeo Tanzania       Saturday, 8 July 2023
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ALAF Company Limited
Jobs in Tanzania 2023: New Job Vacancies at ALAF Limited 2023
ALAF Company Limited Jobs
TRADE MARKETING MANAGER (Dar es Salaam)
TRADE MARKETING MANAGER (Dar es Salaam) at ALAF Company Limited July, 2023
Reference Number ALAF/30052023/01
Description
• Ensure staff adherence to Security, Health, Safety, and Environmental procedures
• Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and within the approved Marketing budget.
• Improving brand presence and campaign execution across trade through excellent in-store planning, execution, and tracking in alignment with the annual marketing plan.
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• Assist in the management of the product pricing strategy and trade marketing investments in order to support and deliver long-term growth
• Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams
• Plan and manage trade visibility programs and initiatives at trade and ensure relevant messaging on all POS/BTL communication materials
• Consistent dealer engagement through training and regular visits to ensure that the brand is visible, and dealers are engaged on ALAF products.
• Responsible for competitive tracking and marketplace feedback, competitive reports, pricing reports, merchandising reports, local market economic factors, trade changes, and trends.
• Provide trade marketing inputs into new product development
• Maintain good customer relationships between ALAF and its dealers
• Manage the quarterly market surveillance process by ensuring the timely collection of samples and submission of reports to the Marketing Manager.
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Requirements
• A degree in Marketing, Business Administration, or related field
• A minimum of 3-5 years of experience in trade marketing.
• Prior experience in Trade Marketing.
• Have strong analytical skills and comfortable dealing with numerical data.
• Capable of thriving in a matrix environment and adept at influencing and coordinating with different stakeholders.
• Strong knowledge of the consumer industry
• Experience analyzing large amounts of data and trends
• Strong interpersonal and communication skills and the ability to work effectively within a diverse workplace.
• Excellent Communication, Planning, and Organizing skills.

Work Level  Skilled
Job Type Contract
Salary Market Related
Duration 2 - 3 Years
EE Position No
Location Dar es Salaam
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