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| AJIRALEO |
Fixed term contract , Full Time
Dar-es-salaam, Salary : Negotiable
Description
Job Profile
The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap. Social media specialists should have a solid understanding of how each social media channel works and how to optimize content so that it is engaging on those channels. You are responsible for joining relevant conversations on behalf of the brand and “soft selling” the product by providing support to current and prospective customers.
Responsibilities
Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
Generate, edit, publish and share daily content (original text,images, video or HTML) that builds meaningful connections and encourages community members to take action
Set up and optimize company pages within each platform to increase the visibility of company’s social content
Moderate all user-generated content in line with the moderation policy for each community
Create editorial calendars and syndication schedules
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
Requirements
Excellent consulting, writing, editing (photo/video/text),presentation and communication skills
Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest,Instagram, Google+ and other social media best practices
Demonstrable social networking experience and social analyticstools knowledge
Knowledge of online marketing and good understanding of major marketing channels
Positive attitude, detail and customer oriented with good multitasking and organizational ability
Fluency in English and Swahili
Degree/diploma in Communications, Marketing, Business, NewMedia, Public Relations or any related field
Application Instructions
Please send your application only once for each job vacancy and if qualified only shortlisted candidates will be contacted not later than one week after the deadline for application. Only electronic applications will be accepted.
“ This ad will expire 5 days from now ”
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