AJIRALEO |
Company Conformity Standards:
Perform quality work within deadlines with or without direct supervision, interact professionally with other employees, customers and suppliers, work effectively as a team contributor on all assignments, work independently while understanding the necessity for communicating and coordinating work efforts with other employees.
Position Summary:
Support Territory Development Managers, Account Development Representatives & Customer Representatives to fulfill responsibility for Target Achievement of Sales Volumes, Merchandising Standards, Customer Service delivery and Local Account Management in all Routes / Areas in the territory.
The Manager is also responsible to physically verify of Cooler placement as recommended by TDMs, all Trade activities planned by Company to TDMs / ADRs and C.R.s through group meetings and to take decision on appointment of Stockiest in assigned area.
Main Responsibilities:
Selling
Sell and execute all authorized products, packages and promotions.
Route Ride to Check, Supervise and Coach the Customer Representative to practice the ‘Standard Call’
Obtain best Selling position in the account.
Create New Opportunities and source NMM/CEO support.
Ensure Target Achievement of all Goals set by NMM/CEO.
Customer
Plan, Organize, Co-ordinate, Control and Execute Core Work (Selling, Merchandising, Delivery & Distribution, Account Management & Coaching).
Expand the market with Horizontal & Vertical activities.
Track Customer wise Sales and take corrective action.
Visit the Trade daily to understand Customer needs, market and industry trends.
Consumer
Look out ways and means to increase Drinkers.
Create opportunities to increase Drinks per Drinker.
Delivery
Make corrections by tracking KPIs and thereby improving distribution and availability of our products & packages.
Supervise daily settlement in full and collection of payment by all Customer Representatives.
Assist and co-ordinate load requests.
Check to ensure effective maintenance of Route/Customer Cards/Files/Books.
Resources, Records & Presentations
Identify, Allocate, Track & Evaluate resources to maximize sales.
Keep details of Customers, Assets, Glass, Signage, etc by Route/Area.
Review and analyze the data available and collected.
Provide feedback, make presentations & enable corrective actions.
Training and Problem Solving
Coach Sales Team of TDMs, ADRs, CRs/Helpers through classroom sessions and demonstration in the market place.
Attend all Training programs and improve Knowledge, Skills and Attitude.
Conduct Sales meetings daily, weekly and monthly and facilitate problem solving.
Key Performance Indicators (KPIs)
Absence of Customers complains from the market
Availability of all brands in the market
Attainment of Sales Volume
Timely submission of Sales and Market report to Sales and Marketing Manager
Increase of new customers
Correct and timely submission of sales reports.
Absence of cash/empties shortage
Cooler Placement
Effective Management of Performance Management
Management of Budget
Entry Requirements:
Direct Entry:
Masters Degree in Business Administration or a related field and at least 8 years working experience in similar responsibilities.
In service:
By promotion of Assistant Manager Sales and Marketing who has demonstrated outstanding performance, and worked in that capacity for at least 3 years. Depending on availability of position.
Competencies/skills:
Excellent understanding of the organization’s goals and objectives.
Strong understanding of human resource management principles, practices and procedures.
Strong understanding of project management principles.
Strong leadership skills.
Excellent written and oral communication skills.
Excellent interpersonal skills.
Ability to conduct and direct research into Sales and Marketing issues and products as required.
Ability to present ideas in business-friendly and user-friendly language.
Ability to perform general mathematical calculations for the purpose of creating business cases, budgets and so on.
High level of self-motivation
Keen attention to detail.
Proven analytical, evaluative and problem-solving abilities.
Ability to effectively prioritize and execute tasks in a high-pressure environment.
Exceptional customer service orientation.
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